About Tru Niagen

Developed by Niagen Bioscience, formerly ChromaDex, a pioneer in NAD+ and healthy-ageing research, Tru Niagen® is the number one NAD+ brand in the United States.³

Helping people around the world transform the way they age, Tru Niagen is clinically shown to increase NAD+ levels and help sustain them over time. It’s powered by our patented form of nicotinamide riboside, Niagen®, the most well-researched, quality-tested, efficient NAD+ precursor available. Explore our groundbreaking clinical research.

We set the gold standard in scientific rigor, safety, quality, and transparency. Backed by one Nobel Prize winner, 45+ human clinical studies, and 500+ published scientific studies, and has been accepted by the world’s most rigorous regulatory bodies.

We want to get the most out of every moment. Our purpose is to invigorate life, even through challenging times.

A legacy of innovation and discovery

  • A vision is born

    ChromaDex is founded with a bold mission: to bring cutting-edge science to the world. Collaborating with top universities and institutions, we set the stage for life-changing health innovations.

  • Science takes center stage

    We begin licensing groundbreaking ingredient technologies. This pivotal moment drives our ambition to unlock new possibilities in human health through science.

  • Introducing Niagen

    ChromaDex makes waves with Niagen, a patented form of Nicotinamide Riboside (NR). This revolutionary discovery redefines cellular health and aging, bringing us closer to healthier lives.

  • The Launch of Tru Niagen

    With Tru Niagen, our vision becomes reality. Consumers around the world can now support their cellular health through this innovative product, marking a new era for ChromaDex.

  • Global expansion

    Tru Niagen expands internationally, cementing ChromaDex as a leader in health and wellness. Our evidence-based approach earns global recognition and trust.

  • Setting the standard

    Tru Niagen sets the industry standard for safety, quality, and transparency. Backed by two Nobel Prize winners, 45+ clinical trials, and 500+ studies, it’s recognized by leading regulatory authorities. And we’re just getting started—Niagen Bioscience is committed to driving the future of health through innovation.

    Setting the gold standard in the supplement industry since 1999.

    Niagen Bioscience, formerly ChromaDex, represents 25 years of world-leading scientific innovation and excellence. Tru Niagen is backed by Nobel prize-winning scientists, 45+ published peer-reviewed human clinical studies and 500+ published studies.

    Backed by world-leading scientists

    Tru Niagen, powered by Niagen Bioscience, leverages 25 years of scientific excellence. Our foundation is solidified by an esteemed scientific advisory board, including Nobel Prize laureates Sir John Walker (Cambridge) and Dr. Roger Kornberg (Stanford).

    Our Chief Scientific Advisor is Dr. Charles Brenner, a world-leading pioneer in NAD+ research, who discovered the NAD-boosting potential of our star ingredient, NR. Our commitment to cutting-edge research and innovation drives our mission to enhance health and longevity.

    • Dr. Charles Brenner


      Chair of the Department of Diabetesand Cancer Metabolism, City of HopeWorld's foremost authority on NAD+
      metabolism

    • Dr. Vilhelm (Will) Bohr, M.D., Ph.D.,D.Sc.


      Chief of the Laboratory of MolecularGenetics at the National Institute onAging
      One of the world's most publishedresearchers on aging andneurodegenerative disease

    • Dr. Roger Kornberg

      Professor of Structural Biology,Stanford University School of MedicineNobel Prize Winner, Chemistry

    • Dr. Rudolph Tanzi


      Kennedy Professor of Neurology,Harvard University
      Director, Genetics and Aging ResearchUnit, Massachusetts General Hospital

    • Dr. Brunie H. Felding


      Associate Professor of MolecularMedicine, Scripps Research Institute
      Renowned breast cancer researcherfocused on NAD+ supplementation

    • Dr. Bruce German


      Chairman of Food, Nutrition, andHealth, University of California, DavisDistinguished researcher in nutritionresearch and milk science

    • Dr. Pinchas Hassy Cohen


      Dean, USC Leonard Davis School of
      Gerontology
      Pioneering researcher in mitochondrialmicroproteins and gerontology

      Our dedication to scientific research

      We value and encourage strong scientific rigor and evidence behind our claims. We have a dedicated state-of-the-art research and development facility in Longmont, Colorado. Our science is global with more than 275+ research collaborations through the Niagen Research Program™ (formerly CERP®), a division of Niagen Bioscience.

      SHOP NOW